Thinking about going lighter?

CHANGE is good and as a hairstylist i totally encourage experimentation with your look. In the interest of full disclosure and giving you the info you need to make a wise decision, here are some facts about going from dark to light. It very well might take 2 – 3 appointments, at about 3 hours each. And you will be charged for each of them. Pricing depends on the stylist and their experience. Being a platinum blonde is perhaps not for the budget conscious Why might it take that amount of time and work?

Well, we will be removing almost all of the pigment from your natural hair, and if you’ve colored your hair already, we need to remove all of that artificial pigment as well. This can be a wild card (aka “unpredictable result), depending on what colour your hair is, and what has been used. Been doing years of dark colour? There’s a slight chance it will be impossible to remove it all. We might get you to a light brown in one appointment, then have you come back in a few weeks (after lots of deep conditioning treatments at home) and have another go at it. While we are highly educated and skilled, we sometimes can’t control the chemistry and physics of what is happening in your hair shaft. It’s also SUPER IMPORTANT that you are truthful with us and tell us exactly how many times/how long ago you’ve coloured your hair so we can deal with it accordingly. Have naturally dark hair? This one can be time consuming the first couple of appointments you will perhaps experience some warmth. Your first 2-3 appointments need to be 3-4 weeks apart and once the desired colour has been achieved appointments need to be under 5 weeks apart. You can get to six weeks if absolutely necessary but please bare in mind the cost of waiting this creates uneven lightening and orange banding and you will be charged accordingly.

No matter what kind of gentle lightener we use, removing that

much pigment is going to beat your hair up. In fact, I will not perform this service on clients who do not sign an agreement to say that they understand their part in home hair care (blonde shampoo, treatments and Olaplex or B3 bond builder) and how often they need to come back (3-5 weeks) If you have long dark hair and want to be platinum, i can’t guarantee that we can keep your length. You may need to decide between being blonde and having long hair. Short cuts are really most ideal for global lightening. However there are exceptions. High maintenance. The highest. You’ll need a root retouch in 4 – 5 weeks, absolutely no longer than 6. And for double process (bleach and tone)/global blonding, it usually costs double compared to a regular retouch. Think you can stretch it out to 8 – 10 weeks to save a few bucks? It’ll actually cost you extra – again, probably double. The reason is this: the heat from your scalp will process the lightener faster closest to your scalp. If we just put lightener on your new growth, the hair closest to your scalp will process nice and light, but the regrowth furtherest away from your scalp (over 5-6 weeks) from there it won’t and you’ll have a gold/yellow band of colour. In this case careful application is needed. 2x as much work, 2x the time, 2 X the product and expertise = 2x the price. Not to put anyone off but something to remember before going the extra week or two. As for the toner, I promise, it’s not just so we can add on an extra service. And if you want some yellow/gold left in your hair you can get away with purple shampoo and blonde treatment conditioner but not in the beginning. When lightening the hair, it goes through up to 10 levels, and processes from red, to red orange, to orange, to orange yellow, to yellow, and then to light yellow. In most cases if we don’t then tone your hair, you will be left with pale yellow hair, not the lovely cool platinum shade you desire. Violet & blue is opposite yellow & orange on the color wheel, so we need to add it back to the hair to reflect back as platinum (or silver, or beige), and what color we tone with (violet, blue ash etc) depends on what you want to see. Confused? That’s why get paid to do our job, because we are not. Proper home care is ESSENTIAL. As mentioned above, your hair will not be feeling that great and you will 100%, absolutely need to lovingly tend to it at home. This means using a salon-quality colour safe shampoo/conditioner/deep treatment (pravana perfect blonde shampoo conditioner treatment series, B3 shampoo and conditioner or Olaplex) and being very gentle while styling.

Your hair will also be extremely porous, meaning that toner we’ve discussed above will probably want to fade out, so the high quality shampoo is essential to keep it there. You can remove all of the tone in one or two shampoos with the wrong product. If you are naturally dark haired, your skin tone might prefer a slightly deeper tone at the root area when you commit to being blonde. You may even want to chat with our in house make up artist about adjusting your makeup choices. Very exciting.... If you go the change up, (woohoo) - when you decide to go back to a darker colour, do not – DO NOT – grab a box from the store and attempt this at home. Unless your willing to embrace green hair. Trust me on this. Seek professional help or it will end up costing you much more than a $10 box. The hair needs to be filled with all the missing pigment before you will have a beautiful hair colour and not swamp brown. Confused? Again, that’s why we train for years and years to master this art as hairdressers. After all that, i do encourage you to change it up! There are many ways we can achieve a hair makeover At Serena Hair & Wellbeing. Book a free consultation to assess your hair, desired outcome, and to give you an accurate quote of time, money, and maintenance for your particular situation. At the end of the day, change is as good as a holiday! you only live once right? lets have some fun with your new look. I look forward to hearing from you in regards to questions or bookings at and for general pricing please checkout the services page at

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